If you have an outdated website or an unattractive Web Design, you could be losing business. Even if you are ranking well in the search engines, potential clients and customers will not stay long if your website is slow to load, contains boring or useless content or is just too difficult to navigate.
Schedule a consultation with the professionals from Vigilant Solutions who will be able to come up with a plan for your Web Design and Web Development.
According to Vigilant Solutions, your Web Design must send a strong and clear message as it will make an impression on your existing clients and potential new customers.
When it comes to the World Wide Web, content is king. Great content is probably the biggest reason people become repeat visitors. According to the BBC, spelling mistakes cost companies millions of dollars in lost revenue. The content in your new Web Design also needs to be valuable and credible. If your material is poorly edited, outdated or incomplete your visitors will likely feel cheated, rarely going back to your website a second time. Your Web Design should include content that conveys the message of your company or organisation targeting your brand and your customers.
You could have the greatest looking website in the country, or perhaps in the world, but it will not do you any good if people cannot find you. SEO optimises your website using keywords that can help put you at the top of the search engines.
Your new Web Design should include regular updates. Search engines love fresh content and so do website users. Weekly blogs using Content Management Systems such as WordPress are the easiest way to communicate with your clients and customers. Blogs added to your Web Design using WordPress can help build your audience and increase traffic on your website. Blogs are also wonderful for Search Engine Optimization. Talk to Vigilant Solutions about adding a seamless WordPress CMS to your website.
Web Design and Web Development needs to include usability and navigation. Your information architecture, which is the way your content is structured, could cost you sales if it is not intuitive and simple. Overloading your content with links, articles that do not make sense, and disorganized pages are just a few of the Web Design mistakes that could turn your readers off.
Schedule a consultation with the team from Vigilant Solutions who can help you come up with a plan for your new or revamped website.